Graphic design and marketing play a crucial role in the successful launch of a new product. With its ability to visually communicate the essence and value of the product, graphic design helps create an appealing and compelling brand identity. From the product packaging to the promotional materials, every element and strategy must capture the attention of the target audience and convey the product's unique selling points. Through thoughtful selection of colors, typography, and imagery, a successful strategy has the power to evoke emotions, build recognition, and ultimately drive sales. In today's competitive market, a well-executed marketing strategy is essential for ensuring a memorable and impactful new product launch.

Below you will find several products where I designed and executed marketing strategies. From product naming and logo creation to working with an industrial designer, I was hands on in every phase of these product launches. Click on each image to learn and see more about each project.